A social media strategist acts as a bridge between a company and the social media community, and she/he needs to wear a lot of hats. This role cuts across several departments, from marketing to product development and sales.
It's time to understand your Instagram Stories Analytics and learn how to measure your performance on Instagram Stories.
Learn how to design your Stories to engage views, build brand awareness, and drive sales.
Here's a new product feature - Ads Library - a new way to measure your Facebook ads campaigns and to optimize your budget spending.
A step-by-step guide on how to create a social media competitive analysis and a free template that will make easier to create benchmarks for your industry.
How effective is your marketing on Instagram? 6 ways of measuring your Instagram success and boost your content performance.
A complete list of the 2020 Instagram metrics and stats to guide your social media marketing strategies.
A deep dive into how to perform a social media benchmarks for your business, what metrics you need to include based on your social media needs and what competitor analysis tells you.
Here's what stats and insights say about video marketing and Facebook content strategy.
![[Product Update] Ads Library - a New Way to Report Your Facebook Ads Campaigns](/blog/content/images/size/w600/2020/08/Ads-Library-report.png)
![[Facebook Study] What 10,596,877 Video Posts Tell Us About Facebook Video Strategy In 2020](/blog/content/images/size/w600/2020/05/Facebook-video-study-2020_cover.png)