4.06%
TikTok
Download social media industry reports to shape your strategy in 2023
Industry social media benchmarks for TikTok, Instagram, Facebook, Twitter.
Comprehensive social media industry reports that will help you skyrocket your social performance.
Insightful industry benchmark data worldwide for the top 20 industries.
Easy to download quarterly social media reports to improve your social media reporting process.
Social Media Trends For 2023
Within a social media marketing industry report, you’ll find social media data performance benchmarks covering metrics such as the average engagement rate, the number of posts per week, content diversity KPIs, and more.
Based on the research conducted for the below-presented free social media reports, here are a couple of insights about how the digital landscape looks today:
Free social media industry reports 2023
Our free social media industry reports unveil the most important metrics to look at when analyzing your performance on TikTok, Instagram, Facebook and Twitter every quarter.
Photos appear to be the most shared type of content in all industries across all platforms. Instagram Reels remain the most engaging sort of media.
Overall engagement data shows that brands from all industries have established a more significant niche on TikTok. On the other hand, all industries-related posts have been shared the most on Twitter.
67.01%
a decrease in median post interactions on TikTok for Q4 2022
Median posts interactions for TikTok, Instagram, Facebook and Twitter
Throught the entire time period, median posts interactions have varied more for TikTok and Instagram, while the values for Facebook and Twitter were slightly changed.
Engagement rate for
TikTok, Instagram, Facebook and Twitter
Here you can see the values of the average engagement rate per post for every social media platform for the entire year of 2022.
0.88%
0.16%
0.03%
Download your social media industry report ⤵️
Airlines
Worldwide Q4 2022
Arts & Crafts
Worldwide Q4 2022
Automotive
Worldwide Q4 2022
Alcohol
Worldwide Q4 2022
Beauty
Worldwide Q4 2022
Beverages
Worldwide Q4 2022
Ecommerce
Worldwide Q4 2022
Education
Worldwide Q4 2022
Fashion
Worldwide Q4 2022
Fashion - Influencers
Worldwide Q4 2022
FMCG Food
Worldwide Q4 2022
Home-living
Worldwide Q4 2022
Jewelry
Worldwide Q4 2022
Magazines & journals
Worldwide Q4 2022
Media House
Worldwide Q4 2022
NGOs
Worldwide Q4 2022
Restaurants & Cafes
Worldwide Q4 2022
Retail
Worldwide Q4 2022
Telecom
Worldwide Q4 2022
Travel
Worldwide Q4 2022
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