A social media audit is more than an overview of your brand's overall performance. It allows you to determine growth, opportunities, and areas of improvement. Read this article to understand how to conduct a speedy social media audit.
This is a complete guide to engagement rate for all of you who want to find out what it means and how to calculate it properly for each social media platform.
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What are the secrets behind Zoom’s marketing strategy? A key element for Zoom’s social media strategy seems to be fan-centric content! Read here to discover more!
With every social media platform requiring different types of video content, discover some top-performing videos that you should incorporate in your video marketing strategy!
Social media measurement 101: how to quickly perform long term campaign measuring and optimize your social media strategies.
Discover how to understand, analyze, and evaluate your TikTok analytics metrics to improve your TikTok marketing activities.
Find out 22 of the best social media analytics tools every marketer should try in 2021.
Discover what are the most important social media metrics for your business.
![[Brand Analysis] Zoom’s Marketing Strategy: Fan-Centric Content Is the Key to Having an Engaging Social Community](/blog/content/images/size/w600/2021/12/Zoom-Case-Study.png)
