FREE social media tools to analyze any public profile

Check engagement rates, get a 30-day analytics snapshot, or compare two accounts head to head across Instagram, Facebook, TikTok, and YouTube. No login needed.

Free tools

FAQs about these free social media tools

Got a question? We've got answers.

Which free tool should I use?

It depends on the question you're answering. If you just need a number, use the engagement rate calculator. For a fuller picture of one account (top posts, views, posting frequency), use the analytics checker. To see how two accounts stack up, use the head-to-head comparison.

Which platforms do the tools cover?

The engagement rate calculators and head-to-head comparisons cover Instagram, Facebook, TikTok, and YouTube. The analytics checkers cover Instagram, Facebook, and YouTube.

Can I analyze competitors' accounts?

Yes. Every tool works with any public business account, so you can check a competitor as easily as your own profile. Private accounts and personal profiles can't be analyzed.

What time period do the tools cover?

The last 30 days.

Are the tools really free?

Yes. No login, credit card, or trial is needed

How do these tools differ from native analytics like Instagram Insights or YouTube Studio?

Native analytics only show your own accounts, but they include private metrics like reach and watch time. These tools work on any public account using public metrics, which makes them useful for comparisons and competitor checks.

When should I move to the full Socialinsider platform?

When you need more than a snapshot: historical trends, benchmarks against several competitors or your industry, content pillar analysis, cross-channel reporting, or scheduled reports. Start a 14-day free trial.

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