Italy Education Benchmarks

Discover social media benchmark reports for brands in Italy Education

E

Education

6 Brands

1.16%Engagement icon
Average Engagement Rate
VideoLikes icon
Top Content (By Eng. Rate)
2.33Likes icon
Average Posting Frequency (per day)

Key Recommendations

Industry Performance Insights

The Industrial & Manufacturing industry exhibits an exceptionally high engagement rate of 3.02%, suggesting a strong resonance with the audience; consider increasing content frequency or investing in targeted campaigns in this sector.

Retail and Beauty & Cosmetics also demonstrate high engagement rates (around 0.81 and 0.80 respectively), indicating effective content strategies—analyze their approaches for insights into creative formats and messaging that drive interaction.

Travel, FMCG - Food, and Fashion & Apparel show moderate engagement levels; assess content themes and audience targeting to identify opportunities for boosting engagement in these industries.

Key Recommendations

Average Engagement Rate by Platform

Focus on TikTok for high engagement, as it has a significantly higher engagement rate compared to other platforms.

Leverage Instagram for video content, capitalizing on its strong engagement rate with video formats.

Consider increasing content production for YouTube and Facebook, where engagement rates are comparatively lower, by experimenting with new creative strategies to boost performance.

Key Recommendations

Top Content Types Across-Channels

Focus on TikTok for higher engagement, as it has the highest ER at approximately 6.93%.

Explore creative video content strategies on TikTok to maintain and boost engagement levels.

Consider diversifying content types on platforms with lower engagement, like Facebook and Twitter, to discover formats that resonate better with their audiences.

Top Content Type
Avg. Engagement Rate
TikTok
Video
6.92
Instagram
Video
1.03
YouTube
Video
0.15
Facebook
Photo
0.07
Twitter
Text
0.02

Ready to improve your social media strategy with real-time insights

Get strategic insights, analyze the social performance across all channels, compare metrics from different periods, and download reports in seconds.