Discover social media benchmark reports for brands in Italy Education
Education
6 Brands
Explore top-performing brands from Education Across industries
Key Recommendations
The Industrial & Manufacturing industry exhibits an exceptionally high engagement rate of 3.02%, suggesting a strong resonance with the audience; consider increasing content frequency or investing in targeted campaigns in this sector.
Retail and Beauty & Cosmetics also demonstrate high engagement rates (around 0.81 and 0.80 respectively), indicating effective content strategies—analyze their approaches for insights into creative formats and messaging that drive interaction.
Travel, FMCG - Food, and Fashion & Apparel show moderate engagement levels; assess content themes and audience targeting to identify opportunities for boosting engagement in these industries.
Key Recommendations
Focus on TikTok for high engagement, as it has a significantly higher engagement rate compared to other platforms.
Leverage Instagram for video content, capitalizing on its strong engagement rate with video formats.
Consider increasing content production for YouTube and Facebook, where engagement rates are comparatively lower, by experimenting with new creative strategies to boost performance.
Key Recommendations
Focus on TikTok for higher engagement, as it has the highest ER at approximately 6.93%.
Explore creative video content strategies on TikTok to maintain and boost engagement levels.
Consider diversifying content types on platforms with lower engagement, like Facebook and Twitter, to discover formats that resonate better with their audiences.
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