United States Fashion & Apparel Benchmarks
Discover social media benchmark reports for brands in United States Fashion & Apparel
Fashion & Apparel
10 Brands
Top Brands in Fashion & Apparel
Explore top-performing brands from Fashion & Apparel Across industries
Key Recommendations
Industry Performance Insights
Leverage creative storytelling and visual appeal tailored to the Fashion & Apparel audience in the US to increase engagement.
Analyze high-performing competitors within the Fashion & Apparel industry to identify effective content formats and strategies that resonate with the US market.
Key Recommendations
Average Engagement Rate by Platform
Leverage TikTok's high engagement rate with video content to drive brand awareness and creative campaigns for Fashion & Apparel in the US market.
Invest in YouTube videos to capitalize on its strong engagement, potentially increasing video content strategies to connect with a broader audience.
Enhance presence on Instagram with engaging video content, despite its lower engagement rate compared to TikTok and YouTube, by focusing on visually appealing and shareable formats.
Key Recommendations
Top Content Types Across-Channels
Focus on TikTok and YouTube for Fashion & Apparel marketing in the US, as they exhibit the highest engagement rates with video content, which resonates well with the industry.
Leverage Instagram's visual appeal to enhance brand awareness, but consider experimenting with more engaging video formats to boost its engagement rate.
Given the low engagement on Facebook and Twitter, reassess the content strategy on these platforms, possibly shifting budget toward higher-performing channels.
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