United Kingdom Industry Benchmarks
Discover social media benchmark reports for brands in United Kingdom
United Kingdom
114 Brands
Top Brands in United Kingdom
Explore top-performing brands from United Kingdom Across industries
Key Recommendations
Industry Performance Insights
Focus on industries like Beauty & Cosmetics and Fashion & Apparel, which have the highest engagement rates, to maximize content impact.
Identify successful strategies used by top categories such as 'The Inkey List' and 'Serena Bute' to replicate engagement tactics within similar industries.
Given the lower engagement in sectors like Finance & Banking and FMCG — Beverages, consider tailoring content more effectively to boost interaction and brand resonance.
Key Recommendations
Platform Performance Insights
Focus on TikTok to capitalize on its high engagement rate of approximately 2.86%, especially given its strength in video content.
Enhance content strategies on YouTube and Instagram to boost engagement, leveraging their current performance metrics.
Review and optimize Facebook and Twitter campaigns, particularly for photo and text content, to improve engagement levels in these platforms.
Key Recommendations
Content Performance Insights
Focus on TikTok's high engagement rate in video content by creating more native, interactive video campaigns.
Enhance your YouTube content strategy with engaging video formats to capitalize on its substantial audience engagement.
Consider exploring Instagram's video features further to boost engagement, as it shows potential for growth compared to Facebook and Twitter.
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