Audit any Facebook Page for free

Get a 30-day audit of any public Facebook Page, covering engagement rate, posting frequency, top posts, and how it stacks up against benchmarks.

HBO

13M Followers

0.03%

Engagement Rate

3259

Average Reactions

222.91

Average Comments

This calculator gives you key metrics for Facebook business accounts.

The Engagement Rate per Post (by followers) is the sum of reactions, comments, and shares divided by the number of posts in the last 30 days, then divided by the number of followers. This result is multiplied by 100 to show the percentage.

Average Likes represents the total number of likes divided by the number of posts published in the last 30 days.

Average Comments represents the total number of comments divided by the number of posts published in the last 30 days.

Enter a Facebook handle to instantly see key metrics and analytics for that account.

Analysis

Content

Total Posts

2.33

Average Posts/Day

Total posts: The total number of posts published by this profile in the last 30 days.

Average Posts/ Day: The average number of posts published per day over the last 30 days.

Engagement

265K

Total Engagement

3788

Avg. Engagement

Total Engagement: The sum of reactions, comments, and shares received on the posts published by this profile in the last 30 days.

Avg Engagement: The average engagement received on a post.

*This analysis only takes into consideration data for the last 30 days.

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How to analyze your Facebook performance with Socialinsider

Socialinsider’s social media analytics allow you to measure and compare social media performance against competitors and industry peers.

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Connect the profiles you manage

Select the time frame you want to analyze

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FAQs about the Facebook audit tool

Got a question? We've got answers.

What does the free Facebook audit check?

It reviews any public Facebook Page's last 30 days. You'll see engagement rate by followers (including reactions, comments, and shares), average reactions and comments, total and average engagement, posting frequency, and top-performing posts by format.

Can I audit a competitor's Facebook Page?

Yes. Any public business Page can be audited, so you can review a competitor's recent performance before planning your own strategy. Personal profiles and groups can't be audited

Is it free? Do I need to sign up?

Yes, it's free, with no sign-up required.

What does a full Facebook audit in Socialinsider add?

Historical data, reach and video analytics, content pillar analysis, benchmarking against multiple competitors, and exportable audit reports. Start a 14-day free trial.

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