FREE Facebook Reels vs YouTube Shorts Comparison Tool
See which platform brings you the best results so you can double down on your effort
Average Video length
Average Likes
Average Comments
Average Reel Likes - Shows the average number of likes per Reel, calculated as total likes divided by the number of Reels published in the last 30 days.
Average Reel Comments - Shows the average number of comments per Reel, calculated as total comments divided by the number of Reels published in the last 30 days.
Average Reel Likes - Shows the average number of likes per Reel, calculated as total likes divided by the number of Reels published in the last 30 days.
Average Reel Comments - Shows the average number of comments per Reel, calculated as total comments divided by the number of Reels published in the last 30 days.
Average Video lengthAverage LikesAverage CommentsAverage Video lengthAverage LikesAverage CommentsAverage Reel Likes - Shows the average number of likes per Short, calculated as total likes divided by the number of Shorts published in the last 30 days.
Average Short Comments - Shows the average number of comments per Short, calculated as total comments divided by the number of Shorts published in the last 30 days.
Average Reel Likes - Shows the average number of likes per Short, calculated as total likes divided by the number of Shorts published in the last 30 days.
Average Short Comments - Shows the average number of comments per Short, calculated as total comments divided by the number of Shorts published in the last 30 days.
Average Video lengthAverage LikesAverage CommentsTop Performing Posts
Analysis
Avg. Posts/ Day
Measures how frequently accounts post short-form video content
Avg. Engagement
Shows what percentage of followers actively engage with content
Avg. View rate
Reveals how effectively content reaches and attracts the existing audience
*this analysis only takes into consideration data for the last 30 days.
**this analysis only takes into account the Reel format.
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FAQs about
Got a question? We've got answers.
What is the difference between Facebook Reels and YouTube Shorts?
YouTube Shorts live inside the main YouTube ecosystem, are limited to 60 seconds, and focus on video discoverability and broad global reach through the Shorts shelf and YouTube search. Shorts can drive traffic to longer YouTube content and benefit from YouTube’s recommendation system for long-term views.
Editing features differ: Facebook Reels offer built-in effects, stickers, polls, and tags, while YouTube Shorts have simple built-in tools and rely more on external editing for advanced effects.
Are YouTube Shorts better than Reels?
Facebook Reels excel when targeting your existing Facebook followers and are more effective for community engagement within the Meta ecosystem.
For long-term growth and worldwide reach, Shorts win; for immediate engagement with a Facebook-based audience, Reels are more effective.
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