Outperform your competitors on social media

Benchmark your social media channels
against top competitors, influencers,
and players in your industry.

Outperform your competitors on social media

Forward thinking brands that changed
the social media game using Socialinsider

Brand TBWA
Brand Unicef
Brand Brother
Brand Honda
Brand Edutopia
Brand Xiaomi
Brand Orkla
Brand Beko
Brand Zeno
Brand OML
Brand rolls-royce
Brand AKQA

Read Customer Stories

Create social media benchmarks

Follow your social media performance metrics and compare them against top competitors. Create industry benchmarks based on engagement and simplify performance management.
  • Group the competitors’ profiles into projects

    Perform a quick competitor analysis. Stack all your competitor profiles into projects and get an overview of side-by-side data and reports.

  • Get competitive insights for any platform

    Get insights on your competitors’ performance across Instagram, Facebook, Twitter, TikTok and YouTube. Find out which platform is more engaging.

  • Track top competitors for your clients in your industry

    Discover your clients’ competitors and benchmark them to industry standards. Find out what they’re doing better and improve your social posts to engage your audience.

  • Run a side by side comparison

    Stack up against your competitors and get quick side-by-side data of your social media KPIs and metrics. Understand the differences in posts, engagement and account evolution.

Create social media benchmarks
Track your competitors campaigns too
  • Side by side campaign analysis

    See which of your competitors’ campaigns receive top engagement. Have a side-by-side overview of their most interesting campaigns and compare results.

Track your competitors’ campaigns too

Everything you need to know about your competitors’ campaigns is now in one place. Add competitive context to all your social metrics with our auto-tagging feature.
  • Tag posts and set rules

    Find relevant data faster. Organize social posts into campaigns by tagging and setting auto-tagging rules to categorize your content.

  • Boolean keyword research

    Use boolean search terms and keywords to navigate through your posts or to automatically group them into relevant social media campaigns. Get data on relevant content only.

  • Understand competitors content strategy

    Pinpoint competitors’ top social posts and find out what leads to audience interactions. Look at the types of posts they publish and at top metrics like engagement and reach.

  • Get top performing content for each campaign

    Identify the top-performing social posts from each competitor campaign and analyze what makes them successful: social platform choice, caption lengths, image or video formats.

Get social posts performance analysis

Find out if your social media posts and stories are in line with your KPIs. Analyze engagement and benchmark versus industry standards.
  • All your competitors postings in one place

    Perform thorough competitor analysis in just a few minutes by having all the data in one place. Scroll through all of your competitors’ post insights and optimize your strategies.

  • Track their branded hashtags

    Take a peek at competitors’ branded hashtags on Twitter and Instagram and see if the audience uses them. Create your own popular hashtags and boost engagement and mentions.

  • Top performing content

    Understand what type of content has the highest engagement rates: image posts, video posts, albums or carousels.

  • Frequency of posting on different social platforms

    A deep look into competitors’ posting behaviour on each social channel. Understand how they divide their content efforts between platforms and where they choose to post more.

Get social posts performance analysis
  • Boosted posts detection

    Understand how much competitors focus on boosted posts on Facebook. Learn which postings are organic, which are boosted and notice the differences in engagement.

Socialinsider gives a consolidated overview of the accounts performances across most of the existing social media platforms. Love the fact that we are able to monitor competitors for our clients and generate competitive reports in a few clicks only.

One place for competitive brands insights

One place for competitive brands insights

Get an overview of the entire brand across all social channels and compare your social performance with similar profiles.
  • Group the competitors into Brand names

    Get social media insights on competitive brands. Group competitors’ profiles on all channels into brand names and analyze what are the top-performing platform.

  • Easy identify the top channel for each competitor

    Learn which are your competitors’ top channels in just a few seconds, and get insights on how often they post there.

  • Quick overview of the total followers across channels

    See the number of followers your main competition has on each social media platform, and understand how fast their profiles are growing.

  • Understand where the content efforts are

    Look at how often competitive profiles publish content on Instagram, Facebook, Twitter, TikTok, and YouTube.

  • Measure engagement across channel

    Find out what engagement rates similar accounts are gaining across each social media channel to understand which platform offers more opportunities.

Get hashtags insights from your competitors

Look at what hashtags your competitors use in their content and how many hashtags they use. Analyze which hashtags are relevant to their brand.
  • Twitter hashtags analytics

    Find out which are the main hashtags your competition is using and how popular they are among the Twitter audience.

  • Instagram hashtags analytics

    What hashtags are relevant to your competitors on Instagram and how has their audience engaged with branded hashtags.

Get hashtags insights from your competitors
See who’s mentioning your competitors on Twitter

See who’s mentioning your competitors on Twitter

Discover new potential leads by monitoring your competitors’ Twitter mentions. Find out who and why is interested in their company and how this would apply to your own profile.

Beyond the comprehensive analytics features that automatically show engagement rates and engagement by day for most platforms, the customer service is fantastic, quick to reply and sensitive to user needs.

Streamline your reporting process
with these features

  • All channels analytics
  • Competitors analysis and benchmarking
  • Social posts analysis
  • Campaign measurement
See pricing

Real inspiration from real teams

Customer Story

How Create Media saves $16k+ each year with premium analytics

How Create Media saves several days every month due to its data presentation and the way it streamlines the reporting process with Socialinsider.

Read more

Customer Story

How Mocha agency saves 5 full days of reporting work

How Socialinsider has become a lifesaver when it comes to reporting, and has helped increase team productivity massively.

Read more

Want to see Socialinsider in action?

32,213 brands and agencies have generated 35,929 social media reports with Socialinsider. We’re pretty sure you want to streamline your social media reporting process, too.

Start 14-day Free Trial Book a Demo
  • High performer
  • High performer
  • High performer
  • High performer
  • High performer
  • High performer
  • Leader

Leader in Social Media Analytics Category

High Performer social media analytics tool for brands and businesses.

G2 Crowd
  • Users Love Us

Users Loves US Award


G2 Crowd
  • Captera

Capterra Reviews