United Kingdom Finance & Banking Benchmarks
Discover social media benchmark reports for brands in United Kingdom Finance & Banking
Finance & Banking
8 Brands
Top Brands in Finance & Banking
Explore top-performing brands from Finance & Banking Across industries
Key Recommendations
Industry Performance Insights
Focus on industries like Beauty & Cosmetics and Fashion & Apparel, which have the highest engagement rates, to maximize content impact.
Identify successful strategies used by top categories such as 'The Inkey List' and 'Serena Bute' to replicate engagement tactics within similar industries.
Given the lower engagement in sectors like Finance & Banking and FMCG — Beverages, consider tailoring content more effectively to boost interaction and brand resonance.
Key Recommendations
Average Engagement Rate by Platform
Invest more in YouTube, as it has the highest engagement rate at approximately 55.86%, particularly in video content.
Focus on TikTok and Instagram to capitalize on their strong video engagement, which can help optimize your cross-platform video strategies.
Consider revising your Facebook and Twitter content strategies to boost engagement, especially by exploring richer media formats beyond photos and text.
Key Recommendations
Top Content Types Across-Channels
Focus on YouTube content creation, as it has the highest engagement rate (approximately 0.56) among these platforms, indicating strong viewer interaction with video content.
Consider expanding your video strategy across TikTok and Instagram, which also show promising engagement rates, to maximize reach and audience engagement.
Reassess your content approach on Facebook and Twitter, as their lower engagement rates suggest room for improvement through more targeted or creative content formats.
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