United Kingdom Education Benchmarks
Discover social media benchmark reports for brands in United Kingdom Education
Education
8 Brands
Top Brands in Education
Explore top-performing brands from Education Across industries
Key Recommendations
Industry Performance Insights
Focus on industries like Beauty & Cosmetics and Fashion & Apparel, which have the highest engagement rates, to maximize content impact.
Identify successful strategies used by top categories such as 'The Inkey List' and 'Serena Bute' to replicate engagement tactics within similar industries.
Given the lower engagement in sectors like Finance & Banking and FMCG — Beverages, consider tailoring content more effectively to boost interaction and brand resonance.
Key Recommendations
Average Engagement Rate by Platform
Leverage TikTok's high engagement rate by creating more short-form video content tailored to trending themes and audience preferences.
Explore opportunities to boost engagement on Instagram by experimenting with diverse video formats and interactive features.
Consider increasing investment in Facebook and Twitter, focusing on visual and text content strategies to improve their already low engagement rates.
Key Recommendations
Top Content Types Across-Channels
Focus on TikTok as it exhibits the highest engagement rate among platforms, especially for Video content, to maximize reach and audience interaction.
Leverage Instagram's Video content by adopting innovative creative formats, given its strong engagement despite lower overall rate, to enhance user engagement.
Consider refining content strategy on YouTube, Facebook, and Twitter to explore untapped engagement opportunities, as these platforms show significantly lower rates. Concentrate on platform-specific content types for better results.
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