United Kingdom Hospitality & Hotels Benchmarks
Discover social media benchmark reports for brands in United Kingdom Hospitality & Hotels
Hospitality & Hotels
7 Brands
Top Brands in Hospitality & Hotels
Explore top-performing brands from Hospitality & Hotels Across industries
Key Recommendations
Industry Performance Insights
Focus on creating engaging content that highlights unique features and experiences of hotels and hospitality services in the UK to boost engagement.
Leverage targeted campaigns during peak travel seasons to attract more audience interest and interactions.
Analyze successful brands within the hospitality industry to identify effective marketing tactics and creative strategies for your campaigns.
Key Recommendations
Average Engagement Rate by Platform
Leverage TikTok's high engagement rate for video content to attract and engage travelers interested in Hospitality & Hotels in the UK.
Focus on creating eye-catching photo campaigns on Facebook, which holds a solid engagement rate, to showcase property highlights and special offers.
Experiment with short-form video content on Instagram to tap into its audience who prefer visual storytelling about hotel experiences.
Key Recommendations
Top Content Types Across-Channels
Leverage TikTok's high engagement rate (1.85%) in video content to reach a younger and dynamic audience in the UK hospitality and hotel sector.
Enhance visual storytelling by focusing on video content on Instagram and YouTube, which show promising engagement rates, to showcase your hotel experiences effectively.
Consider diversifying content types on Facebook with visually appealing photos to maintain visibility in the hospitality market, despite a lower engagement rate than TikTok.
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