United Kingdom Education Benchmarks
Discover social media benchmark reports for brands in United Kingdom Education
Education
8 Brands
Top Brands in Education
Explore top-performing brands from Education Across industries
Key Recommendations
Industry Performance Insights
Focus on creating engaging content tailored to the UK education audience to increase overall engagement rates.
Leverage social media platforms popular among UK students and parents to maximize outreach and interaction.
Analyze competitor strategies within the education industry to identify unique content opportunities and engagement tactics tailored to the UK market.
Key Recommendations
Average Engagement Rate by Platform
Focus marketing efforts on TikTok, where the Education industry in the UK shows the highest engagement rates, especially through video content.
Enhance video content strategy across Instagram and YouTube to maximize engagement, leveraging their strong video-capable platforms.
Consider optimizing photo and text content for Facebook and Twitter, but prioritize video approaches on the platforms with the highest engagement, like TikTok and Instagram.
Key Recommendations
Top Content Types Across-Channels
Focus on TikTok for the Education sector in the UK, as it has the highest engagement rate (2.58%), especially with video content, which resonates well with audiences.
Leverage Instagram's video content to engage a younger demographic interested in educational topics, despite its lower engagement rate (0.50%), by creating innovative and relatable content.
Consider increasing your presence on YouTube with targeted educational videos, as it still holds potential for growth with its extensive video consumption, even though current engagement is lower (0.09).
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