Spain Automotive Benchmarks

Discover social media benchmark reports for brands in Spain Automotive

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Automotive

10 Brands

0.19%Engagement icon
Average Engagement Rate
PhotoLikes icon
Top Content (By Eng. Rate)
1.14Likes icon
Average Posting Frequency (per day)

Key Recommendations

Industry Performance Insights

Travel industry exhibits a notably high engagement rate of 5.69%, suggesting content strategies that resonate well with audiences. Consider amplifying successful travel campaigns to capitalize on this interest.

Educational content in the Pompeu Fabra University category has a moderate engagement rate of 1.69%, indicating room for growth. Focus on creating more targeted, impactful content to boost engagement.

For industries like Automotive, Beauty & Cosmetics, and Finance & Banking with lower engagement rates (around 0.2-0.4%), analyze their top-performing competitors within these sectors to identify effective content themes and tactics to enhance engagement.

Key Recommendations

Average Engagement Rate by Platform

Focus on TikTok for video content, as it has the highest engagement rate of approximately 1.37, indicating strong audience resonance.

Consider optimizing Instagram and YouTube strategies, emphasizing video formats to boost engagement, since these platforms also show meaningful activity.

Evaluate Facebook and Twitter content approaches, perhaps experimenting with different creative types, to identify ways to increase engagement on these platforms.

Key Recommendations

Top Content Types Across-Channels

Focus on TikTok for higher engagement, as it significantly outperforms other platforms in terms of engagement rate for video content.

Leverage Instagram and YouTube to replicate TikTok's successful video strategies, tailoring content to each platform's audience preferences.

Exploring innovative video formats on TikTok could further boost engagement, given its dominance in this category.

Top Content Type
Avg. Engagement Rate
TikTok
Video
1.37
Instagram
Video
0.3
YouTube
Video
0.24
Facebook
Photo
0.14
Twitter
Text
0

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