Germany Industrial & Manufacturing Benchmarks

Discover social media benchmark reports for brands in Germany Industrial & Manufacturing

I

Industrial & Manufacturing

6 Brands

0.24%Engagement icon
Average Engagement Rate
PhotoLikes icon
Top Content (By Eng. Rate)
1.31Likes icon
Average Posting Frequency (per day)

Key Recommendations

Industry Performance Insights

Focus on TikTok as the most engaging platform for Industrial & Manufacturing in Germany, leveraging video content to maximize audience engagement.

Enhance Instagram video strategies to build brand awareness and facilitate interactive content, given its moderate engagement rate.

Prioritize high-quality photo and text content on Facebook and Twitter to bridge engagement gaps and diversify content formats.

Key Recommendations

Average Engagement Rate by Platform

Focus on TikTok as the primary platform for Industrial & Manufacturing content in Germany, given its highest engagement rate of 1.067%, particularly leveraging video formats.

Enhance visual storytelling on Instagram through engaging video content, capitalizing on its strong engagement rate of 0.444%.

Optimize existing photo content on Facebook to improve engagement, and consider integrating more video to better align with top-performing content types across platforms.

Key Recommendations

Top Content Types Across-Channels

Focus on TikTok as the most engaging platform for Industrial & Manufacturing in Germany, leveraging video content to maximize audience engagement.

Enhance Instagram video strategies to build brand awareness and facilitate interactive content, given its moderate engagement rate.

Prioritize high-quality photo and text content on Facebook and Twitter to bridge engagement gaps and diversify content formats.

Top Content Type
Avg. Engagement Rate
TikTok
Video
1.07
Instagram
Video
0.44
Facebook
Photo
0.2
YouTube
Video
0.07
Twitter
Text
0.05

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