United Kingdom Referencias del sector.

Descubre informes de benchmark en redes sociales para marcas en United Kingdom

U

United Kingdom

112 Marcas

0.7Engagement icon
Promedio de tasa de engagement
VideoLikes icon
Contenido principal (por tasa de engagement).
3.58Likes icon
Frecuencia promedio de publicaciones (por día).

Recomendaciones clave.

Insights de desempeño del sector.

Prioritize TikTok and YouTube for the UK market, as they exhibit the highest engagement rates with video content, indicating a strong audience preference for dynamic, video-based marketing strategies.

Leverage TikTok's popularity for short-form video campaigns, utilizing trending sounds and challenges to boost engagement among UK users.

Enhance visual storytelling on Instagram with video content, capitalizing on its growing user base and the proven effectiveness of video as the top content type for this platform. Consider integrating interactive and engaging video formats to maximize impact.

Recomendaciones clave.

Insights de rendimiento de la plataforma.

Focus marketing efforts on TikTok, which exhibits the highest engagement rate in the UK, especially leveraging its video content format.

Utilize YouTube as a secondary platform for video campaigns, capitalizing on its strong engagement compared to other platforms.

Expand creative strategies on Instagram to boost engagement, tailoring content to its video format preferences among UK audiences.

Recomendaciones clave.

Insights sobre el rendimiento del contenido.

Prioritize TikTok and YouTube for the UK market, as they exhibit the highest engagement rates with video content, indicating a strong audience preference for dynamic, video-based marketing strategies.

Leverage TikTok's popularity for short-form video campaigns, utilizing trending sounds and challenges to boost engagement among UK users.

Enhance visual storytelling on Instagram with video content, capitalizing on its growing user base and the proven effectiveness of video as the top content type for this platform. Consider integrating interactive and engaging video formats to maximize impact.

Top Content Type
Avg. Engagement Rate
TikTok
Video
2.82
YouTube
Video
2.11
Instagram
Video
0.5
Facebook
Photo
0.28
Twitter
Text
0.03

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