Instagram Hashtag Study 2019

650,000 brand posts show if it’s better to put Instagram hashtags in the post’s caption or in the first comment

Reading this study, you'll discover:

  • How most brands use their Instagram hashtags to get followers.
  • When it is better to put Instagram hashtags in the posts’ caption and when it’s preferred to use them in the first comment.
  • How many hashtags should brands use.
  • If hiding hashtags in the caption or in the comment works.

Find out key insights that can strengthen your Instagram campaign strategies!

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