Social Talks
A free, virtual social media conference for social media managers.
Become an authority in your domain
Find social media marketing topics, talks on client communication, ads strategy, and working with influencers to keep you at the top of your game.
15 experts share their knowledge
Discover their best strategies and tactics for building lifetime audiences for brand & business.
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Talks Covered
In this session, you’ll learn:
- How to identify which influencers will help the most
- How to construct the plan and the pitch
- How to get the max value from each of those collaborations
In this session, you'll learn:
- What is a community manager
- Social media manager vs. community manager
- What skillset is needed
In this session, you'll learn:
- How Instagram sorts and prioritizes content
- All the nuances of the Instagram algorithm
- Actionable content strategies for both the feed and Stories
In this session, you'll learn:
- Why LinkedIn is so powerful at the moment
- LinkedIn company page benefits (vs. authenticated profiles)
- How to optimize your page
- Content that works
In this session, you'll learn:
- The importance of social media analytics
- What you should measure on social media
- Paid social media analytics
In this session, you'll learn:
- Tips about ephemeral content
- Social eCommerce
- Short forms video - TikTok & Reels
In this session, you'll learn:
- How to create the best content strategy on Twitter
- Twitter spaces
- Twitter fleets
In this session, you'll learn:
- Content strategies
- The three questions your team should answer every morning
- The collective power of team collaboration
In this session, you'll learn:
- Why repurpose content: benefits and best practices
- How to choose the social platforms for a content repurposing strategy
- What type of content it's best to be used on every channel
In this session, you'll learn:
- Which platform is the best for brand awareness
- How to use the social platforms in unique ways
- How does the social content differ for each platform
In this session, you'll learn:
- How to get people in your podcast and how to get invited to others
- How to provide your listeners with something to find valuable
- Which are the advantages and disadvantages of hosting a podcast
In this session, you'll learn:
- What is episodic content
- What's the right type of episodic content for your brand
- 5 essential elements of a narrative
In this session, you'll learn:
- What's the impact of live videos on social
- The essential elements of a live stream
- The main benefits of live streaming
In this session, you'll learn:
- What is social listening
- Why should you listen
- Strategy framework & tools you should use
In this session, you'll learn:
- Why do you have to understand who your ideal customer is
- How to approach clients
- What are the best channels to promote your personal brand
