Social Media Bottlenecks

What are the main social media bottlenecks?

In this Socialinsider study, you’ll discover:

  • Social media professionals find it hard to increase traffic and engagement on social media
  • Reports are typically done once a month and take up to 4 hours
  • The main metrics to follow are: Engagement rate per post, Likes and Comments, Page/Fans Growth and Total Reach
  • Pharma & Healthcare, Oil & Gas, Banking, and Public Administration are considered the hardest industries to represent on social media

Find out what social media professionals say about bottlenecks!

Get it now

Professionals are sharing their solutions

How social media experts solve bottlenecks

320 social media specialists, managers, directors pitched in, answered our questions and shared their expertise. Here’s their advice⇣

Get the study
Professionals are sharing their solutions
Traffic and engagement, an issue for 55%

Traffic and engagement, an issue for 55%

Overcome the main bottleneck

Professionals explain their real-life experience when dealing with some of the most common bottlenecks, such as driving traffic and engagement.

Learn more

Read the full study

Identify the social media issues and improve your marketing strategy

Get the study