Discover social media benchmark reports for brands in Spain FMCG — Food
FMCG — Food
8 Brands
Explore top-performing brands from FMCG — Food Across industries
Key Recommendations
Leverage TikTok's high engagement rate by creating short, viral videos focused on FMCG food products tailored to Spanish consumers.
Optimize content strategy on Instagram and YouTube with engaging video content to capitalize on their current engagement levels, especially for visual storytelling.
Consider reinforcing Facebook and Twitter efforts with tailored content formats, such as photos and text, to boost reach within the FMCG Food sector in Spain.
Key Recommendations
Focus on TikTok for FMCG Food marketing in Spain, as it has the highest engagement rate (4.65%), especially through video content.
Leverage Instagram for visual storytelling and video content to reach a broader audience, given its relatively strong engagement compared to Facebook and Twitter.
Experiment with diverse content formats on TikTok and Instagram to maximize engagement, particularly short videos that resonate with the audience in the FMCG Food sector.
Key Recommendations
Leverage TikTok's high engagement rate by creating short, viral videos focused on FMCG food products tailored to Spanish consumers.
Optimize content strategy on Instagram and YouTube with engaging video content to capitalize on their current engagement levels, especially for visual storytelling.
Consider reinforcing Facebook and Twitter efforts with tailored content formats, such as photos and text, to boost reach within the FMCG Food sector in Spain.
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