Spain Referencias del sector.

Descubre informes de benchmark en redes sociales para marcas en Spain

S

Spain

95 Marcas

0.94Engagement icon
Promedio de tasa de engagement
VideoLikes icon
Contenido principal (por tasa de engagement).
4.27Likes icon
Frecuencia promedio de publicaciones (por día).

Recomendaciones clave.

Insights de desempeño del sector.

Given the high engagement rate on TikTok and YouTube with Video content, prioritize investing in short-form and long-form video strategies tailored for the Spanish market, leveraging local trends and language nuances.

Focus on creating compelling Video content that aligns with the top content types across platforms, especially for TikTok and YouTube, to maximize engagement in Spain.

Given the relatively low engagement on Instagram, Twitter, and Facebook, consider reallocating resources to platforms with higher content engagement or enhancing content quality and relevance to boost performance in the Spanish market.

Recomendaciones clave.

Insights de rendimiento de la plataforma.

Prioritize TikTok for campaigns aimed at the Spanish market, given its high engagement rate of approximately 3.07%, especially within video content.

Leverage YouTube for longer-form video campaigns to reach Spanish audiences effectively, as it holds a solid engagement rate of around 2.18%.

Consider increasing investment in Instagram, focusing on video content, to enhance audience engagement, despite its lower current rate of 0.53%.

Recomendaciones clave.

Insights sobre el rendimiento del contenido.

Given the high engagement rate on TikTok and YouTube with Video content, prioritize investing in short-form and long-form video strategies tailored for the Spanish market, leveraging local trends and language nuances.

Focus on creating compelling Video content that aligns with the top content types across platforms, especially for TikTok and YouTube, to maximize engagement in Spain.

Given the relatively low engagement on Instagram, Twitter, and Facebook, consider reallocating resources to platforms with higher content engagement or enhancing content quality and relevance to boost performance in the Spanish market.

Top Content Type
Avg. Engagement Rate
TikTok
Video
3.07
YouTube
Video
2.18
Instagram
Video
0.53
Twitter
Text
0.12
Facebook
Photo
0.11

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