What are the main social media bottlenecks?
In this Socialinsider study, you’ll discover:
- Social media professionals find it hard to increase traffic and engagement on social media
- Reports are typically done once a month and take up to 4 hours
- The main metrics to follow are: Engagement rate per post, Likes and Comments, Page/Fans Growth and Total Reach
- Pharma & Healthcare, Oil & Gas, Banking, and Public Administration are considered the hardest industries to represent on social media
Find out what social media professionals say about bottlenecks!
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320 social media specialists, managers, directors pitched in, answered our questions and shared their expertise. Here’s their advice⇣
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Traffic and engagement, an issue for 55%
Professionals explain their real-life experience when dealing with some of the most common bottlenecks, such as driving traffic and engagement.
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Identify the social media issues and improve your marketing strategy
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